Winner of Red Dot Best of the Best 2021 product design award, the Cowboy 4 features a new powertrain with 50% more torque, a new design with 200 custom-made parts, and a brand-new Cowboy app. The C4 and the C4 ST offer an unparalleled riding experience, powering your path through the city.

The C4 ST, our first step-through model, is built on the very same design principles of the original frame style we built our reputation on. The C4 ST is optimized to suit riders 160–190cm in height whereas the C4 best accommodates riders 170–195cm tall.

With the launch of the Cowboy 4, almost every component of the bike has been custom designed, with the exception of the saddle and the carbon belt, produced by best-in-class Selle Royal and Gates, respectively. From the brake cables now seamlessly integrated into the handlebars and stem, the diamond pattern of the grips mirroring the tread of the tires, new angles of the brakes and pedals, and an eye-catching dropout at the rear wheel, every detail has been perfected for the Cowboy 4's minimalistic look.

In short

Our mission is to develop and sell sustainable and innovative bikes that are beautifully designed and simple to use, and we believe we did just that with these models.

The new improvements include, but aren't limited to:

  • Two riding positions, our classic version and for the first time ever a step trough model

  • The cockpit and its integrated wireless charger

  • An improved comfort level, thanks to wider tires and Selle Royale saddles

  • Option for pre-assembled mudguards, luggage rack and kickstand

  • New color-ways; Black, Khaki, Sand

  • 50% increase in torque from the motor, to make riding uphill even easier

  • Award winning design, with a Red dot 'Best of the Best' award for our product design.

  • Maximum load of 140kg (bike included)

Just like the Cowboy 3 this new model is fitted with a removable battery with a range of up to 70km, a Gates carbon belt and all app features.

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